Tag Archives: Pulsar

5/9/2010: The *Official* Countdown

So I got with my fit model–”The Silver Surfer” (ha ha)–yesterday and banged out some product shots.  We’re not quite done (still have some other things in mind), but I managed to get some good images.  I have high hopes for 2010.  I’ve worked really hard in order to give consumers a cool & unique raw denim experience…

Having said that, I’d like to thank those who placed pre-orders, and even those who merely inquired.  If you’ve enjoyed my work thus far, then you’re really in for a treat this year!  I’ve shown the new Pulsar to a few trusted people, a couple of whom have even tried them on.  In each case the Pulsars were given the ole’ thumbs-up!

By the way, I refer to these folks as “trusted” because they’re denim enthusiasts to some degree.  Additionally, and more importantly, we’re not really “friends”.  We’re good and we’re friendly but we don’t, like, hang out or anything.  We met via my work with oneculture.  And as such, there’s no vested interest in protecting my feelings when they offer their opinions of my work.  They fearlessly give me honest & critical feedback–the valuable insight that I need if I ever hope to perfect my products.

On the other hand, my buddies–people I’ve known forever–are *clueless* when it comes to denim (ha ha)!  Plus, you know how it is…friends want to be supportive & all that stuff.  And while they mean well, they simply don’t have opinions that I’m bound to respect.  So I specifically told them to refrain from commenting on my blog .  And I never even bothered to tell them about my Facebook page as I prefer that the feedbacks happen organically.  Believe me, I got into this for all the right reasons!  I created oneculture from ZERO, and I want to be able to take real pride in my work and in the company that I’m trying to build.

And by the way, pre-orders for 2010 are officially closed.  I’m delivering all the inputs to my sewing contractors in the morning.  I was told that production will wrap up 4 to 5 weeks after.  Yeah, I know, I know…I was really hoping to be done by April or May.  But as is with life, things don’t always happen according to plan.  In any case, let the *official* countdown begin!

I’ll keep you all posted…stay tuned!!

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Cheers,
Mark
oneculture
For those who love jeans


4/19/10: 4 Months In

It’s that time again. Ryan Plett of “The Denim Debate” offers his insightful 4 month assessment of his Pulsars. He’d pre-ordered another pair not long ago, which I had made up along with my last samples.  And unlike the pair he’s wearing in The Denim Debate (he should have sized up one), these should be his *correct* size. I’ll be shipping those off tomorrow. He’ll be the first to actually own a pair of The NEW Pulsars.  Morgan–the buyer for The Blues Jean Bar–tried them on the other day and they looked great on him.  I look forward to seeing how they’ll fit Ryan…

By the way, I’ll be taking pre-orders for another week or so, right up until I go into production. I don’t really sell directly to consumers but I always handle a few pre-orders at the beginning of each season. The advantage here is that the jeans cost a little less than retail ($175 vs. $183), and there are no taxes or shipping costs. Plus, I always include extra denim fabric, thread and product info into the package.  In any case…

Just keep your eye on this blog from time to time.  2010 should be a pretty interesting year.  As always, I’ll keep you posted…stay tuned!!

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Cheers,
Mark
oneculture
For those who love jeans

Available @ The BLUES Jean Bar (they ship WORLD WIDE!)


4/11/2010: “05/2010″

Really quick…
->Sales-ready samples to be completed this week.
->Production run and photos to follow.
->Stay tuned!!

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Cheers,
Mark
oneculture
For those who love jeans


4/1/10: Commercial Break

Really quick: the NEW Pulsar is complete.   I’m totally satisfied with the changes I’ve made–it looks awesome!! If you’ve noticed, I’ve been editing my product each season, and the NEW Pulsar is very much reflective of my best work yet.  I’ll post photos and explain everything in detail when the time comes.  As always, I really look forward to competing with the other brands this year…

I’m nearly ready to go into production.  I’m currently waiting to receive my care labels.  Once they arrive I’m going to bang out a couple of sales-ready samples for order-taking.  And then it’s into production I go!  I’ll keep you all posted…stay tuned!!

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Cheers,
Mark
oneculture
For those who love jeans

Available @ The BLUES Jean Bar (they ship WORLD WIDE!):

NOTE: the jeans run 2X larger than your natural waist size.  Keep this in mind if you opt to place an order by phone. And enjoy!

1827 Union St
San Francisco, CA
(415) 346-4280

‎377 Santana Row
San Jose, CA 95128
(408) 899-4012

1409 Montana Ave
Santa Monica, CA 90403
(310) 656-7898

2210 N. Halsted Street
Chicago, IL 60614
(773) 248-5326


3/12/2010: Three Months In

Ryan Plett of The Denim Debate offers an honest critique of his Pulsars, 3 months broken in. Pretty interesting insight. I appreciate his willingness to be honest and his ability to judge “from zero”…his critique is totally unfiltered. Read up (click on the photo):

By the way, while these aren’t the new Pulsars, this pair was made from the fabric I’m using for the up-coming production.  It’s a sturdy, 13oz yellow line selvage denim from Cone Mills.  The coloring is very dense with no “peppering”; think indigo mixed with dark purple.  I thought it looked really interesting so I decided to use it for the new Pulsars.  Stay tuned!!

Join me on facebook

Cheers,
Mark
oneculture
For those who love jeans

Available @ The BLUES Jean Bar (they ship WORLD WIDE!):

NOTE: the jeans run 2X larger than your natural waist size.  Keep this in mind if you opt to place an order by phone. And enjoy!

1827 Union St
San Francisco, CA
(415) 346-4280

‎377 Santana Row
San Jose, CA 95128
(408) 899-4012

1409 Montana Ave
Santa Monica, CA 90403
(310) 656-7898

2210 N. Halsted Street
Chicago, IL 60614
(773) 248-5326


3/09/2010: My Journey Thus Far

We—me, my pattern maker and my fit model–held a fitting session on Sunday morning and things went off without a hitch; the samples fit perfectly. The NEW Pulsar is super sick! No one had seen my leather patch up until that point. I was given a collective thumbs-up! The graphic says exactly what I wanted to say. And it’s sooo verrry Bay Area—lol…the locals are going to appreciate it, I’m sure. I hope that they do anyway, as I totally design with them in mind. I took photos and video to share for when the time comes. I can’t wait to lift the mystery…

So now it’s onto marking & grading. I just hope that there won’t be too much “back & forth” (making corrections) during this process. I still have to design my care labels too, but that’s no problem. I just have to remember to be as non-specific as possible. Had I done that from the beginning, I’d still be able to use care labels from fall 08’—lol:-( But like I always say, you live & learn! Anyway, I expect for all this to be wrapped up within, say, three weeks. I’m ready, manLET’S GO!!!

The Denim Debate

A few months ago I received an email from a guy named Ryan Plett. He told me that he’d heard good things about oneculture and wanted to know if I’d consider sponsoring him in a project that he was working on; something he referred to as “The Denim Debate”. I was absolutely stoked that he’d contacted me about this, and perhaps even more so by the fact that he’d gotten wind of my brand somewhere through the grapevine! Needless to say, that I gladly (and proudly) took him up on his offer. He seems to be a young man with a vision and I admire visionaries a lot. As for what the Denim Debate is…it’s not my story to tell. You can find out about it here, from Ryan, in his own words:

By the way, he does NOT have the new Pulsars! Those won’t be available for another couple of months. Anyway…

Just thought I’d take a moment in order to share the latest with regard to my journey thus far. I’ll keep you all posted. Stay tuned!!

Join me on facebook

Cheers,
Mark
oneculture
For those who love jeans

Available @ The BLUES Jean Bar (they ship WORLD WIDE!):

NOTE: the jeans run 2X larger than your natural waist size.  Keep this in mind if you opt to place an order by phone. And enjoy!

1827 Union St
San Francisco, CA
(415) 346-4280

‎377 Santana Row
San Jose, CA 95128
(408) 899-4012

1409 Montana Ave
Santa Monica, CA 90403
(310) 656-7898

2210 N. Halsted Street
Chicago, IL 60614
(773) 248-5326


02/16/10: Coming Attractions

FLASH:

The new Pulsar looks FANTASTIC! I’m not posting fit pics just yet. Just know that the changes I’ve incorporated make a noticeable difference. I’ll elaborate later, when the time comes…

…stay tuned!!!

Join me on facebook

Cheers,
Mark
oneculture
For those who love jeans

Available @ The BLUES Jean Bar (they ship WORLD WIDE!):

NOTE: the jeans run 2X larger than your natural waist size. This was done more so for shrinkage purposes, as you will lose a size after the first washing. Keep this in mind if you opt to place an order by phone. And enjoy!

1827 Union St
San Francisco, CA
(415) 346-4280

‎377 Santana Row
San Jose, CA 95128
(408) 899-4012

1409 Montana Ave
Santa Monica, CA 90403
(310) 656-7898

2210 N. Halsted Street
Chicago, IL 60614
(773) 248-5326


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